Qaraeen T, Qaqour N, Taqatqa S. Predictive Customer Analytics: Machine Learning for Churn Prediction and Retention. Ahliya Journal of Business Technology and MEAN Economies [Internet]. 2024 Jul. 15 [cited 2024 Nov. 21];1(1):11-28. Available from: https://journal.paluniv.edu.ps/index.php/ajbte/article/view/104